Monday, April 13, 2009

Biggs|Gilmore Named Top Agency in "09 Internet Advertising Competition

Biggs|Gilmore continues to be my chief client. I have produced music for their Pop Tarts, Raisin Bran, and American Idols Live sites. I want to congratulate Biggs|Gilmore on this outstanding award! It is always an honor to work with them on their ad campaigns. (see write up below)




Biggs|Gilmore Named Top Agency in 2009 Internet Advertising Competition
3/30/2009
KALAMAZOO, Mich. – Competing against some of the world’s best, interactive agency Biggs|Gilmore was named Top Agency in the 2009 Internet Advertising Competition, taking home 19 awards, including a Best of Show, eight Best of Industry awards and 10 Outstanding awards.

The Internet Advertising Competition, sponsored by the Web Marketing Association, is the first and only competition dedicated exclusively to online advertising.

“We get a lot of recognition for the Web sites we create. But online advertising and applications are just as important for building brands in the digital age,” said Marino Puhalj, senior vice president, executive creative director.

Entries were judged on design, ease of use, copywriting, interactivity, use of technology, innovation and content.

“Being named Top Agency validates the decision we made several years ago to become a digital shop. Across all categories, clients are getting more innovative and really embracing the digital possibilities of brands,” said Andy Gould, senior vice president, executive creative director.

Biggs|Gilmore won the Best of Show Online Newsletter award for Rice Krispies.

The agency’s eight “Best of” awards included Best Consumer Goods Online Campaign (Scott Tissue), Best Food Industry Rich Media Online Ad (Morningstar Farms), Best Insurance Rich Media Online Ad (Premera Blue Cross), Best Food Industry Rich Media Online Campaign (Rice Krispies), Best Food Industry Online Newsletter Campaign (Rice Krispies), Best Movie Interactive Application (IMAX), Best Food Industry Interactive Application (Apple Jacks), and Best Food Industry Integrated Ad Campaign (Pop-Tarts).